Brand & Experience Designer (Remote, 6-Month Contract)

The Brand & Experience Designer is responsible for translating PlayTown’s visual identity into a cohesive, practical, and launch-ready brand system across both digital and physical touchpoints.

This is a 6-month contract role focused on building and executing the visual foundations required for launch and early live operations. The role includes developing brand guidelines, designing park signage and environmental graphics, creating merchandise concepts and production-ready artwork, and supporting marketing and social media assets that strengthen PlayTown’s presence in market.

Although remote-based, this role is expected to visit the site in Rawang at key milestones when required in order to understand the environment, guest journey, operational realities, and on-ground design needs before and during opening.